There’s a funny thing about the time period we’re in. On one hand, we have this great tool at our fingertips: the online social Web. It let’s us communicate with people around the globe, helps us keep in touch with family, and allows us to research anything we could ever need.
However, on the other hand, having that online social presence, particularly for businesses, can sometimes automatically put a veil of secrecy on your face. So, how do you have that sort of transparency as a business owner, something that our culture demands, without having a full blown privacy meltdown? You obviously can’t share every single detail, but there does need to be some kind of clear glass.
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